Photograph of an electric float from the Portland Rose Festival from 1914, with the name “Life on the Plains” written on a sign at the front. Electric light bulbs adorn much of the float, which includes a horned oxen and and three women on horses. People viewing the floats stand along the road in the background.

Photograph of an electric float from the Portland Rose Festival from 1914, with the name “Sacajawea and the Coming of the White Man” written on a sign at the front. Electric light bulbs adorn much of the float, which includes several individuals dressed in western garb, as well as Native American statues. Two men in full white outfits stand to the left of the float, while viewers are visible in the background.

Photograph of an electric float from the Portland Rose Festival from 1914, with the name “Before the Dawn” written on a sign at the front. Three men in full white outfits stand on the left side, while three women in Native American garb pose on the float. Electric light bulbs adorn much of the float, which depicts a Native American with animals and a tipi. On the right side of the frame, parade viewers can be seen along the side of the street standing in front of a brick building.

Photograph of an electric float from the Portland Rose Festival from 1914, with the name “The Birth of Trade” written on a sign at the front. Electric light bulbs adorn much of the float, which includes several individuals dressed in western garb, and two individuals in a canoe. Several men wearing full white outfits pose while looking at the camera.

Photograph of an electric float in the shape of a ship from the Portland Rose Festival from 1914, with the name “Commerce” written on a sign at the front. The side of the ship has “Princess Mary” written on the side. Several individuals pose on the float looking at the camera.

Photograph of an electric float from the Portland Rose Festival from 1914, with the name “In Harvest Time” written on a sign at the front. Electric light bulbs adorn much of the float, which includes several individuals dressed in western garb, a large bushel of wheat and two people riding oxen. A man in a full white outfit stands at the back of the float, while viewers can be seen at the right side of the frame.

Photograph of an electric float from the Portland Rose Festival from 1914, with the name “Blazing the Trail of Steel” written on a sign at the front. Electric light bulbs adorn much of the float, which includes two seated women in front of a train, which is emerging from a lighted tunnel. Several individuals can be seen standing on either side of the float, all of which are slightly out of focus due to exposure.

Photograph of an electric float from the Portland Rose Festival from 1914, with the name “The Tribute of the Forests” written on a sign at the front. Electric light bulbs adorn much of the float, and several individuals in western garb are posing and looking at the camera.

Photograph of an electric float from the Portland Rose Festival from 1914, with the name “Apple Blossom Time in Oregon” written on a sign at the front. Electric light bulbs and large apples adorn much of the float, and several individuals pose while looking at the camera. Flowers line the top of the float.

Photograph of an electric float from the Portland Rose Festival from 1914, with the name “The Gift of Many Waters” written on a sign at the front. Electric light bulbs adorn much of the float, and includes a woman holding a small lighted utility pole.

Photograph of an electric float from the Portland Rose Festival from 1914, with the name “The Food of Kings and the King of Foods” written on a sign at the front. Electric light bulbs adorn much of the float, and a large salmon and several individuals holding a net are visible.

Photograph of an electric float from the Portland Rose Festival from 1914, with the name “Portland Land of the Roses” written on a sign at the front. Electric light bulbs and large roses adorn much of the float, and several individuals pose while looking at the camera.

Street scene photograph taken during the Portland Rose Festival from street level, looking north on SW Broadway from SW Salmon Street. In the distance, the Journal Building (now Jackson Tower) is visible on the right side of the street. Several signs are strung over the street, including for the “Orpheum Vaudeville,” “Hippodrome,” “Baker Theater,” and “Liberty Theater.” Automobiles line both sides of the street, and two street cars can be seen in the distance.

Photograph of an electric float from the Portland Rose Festival from 1914, with the name “The Wedding of the Oceans” written on a sign at the front. Electric light bulbs line the ship-shaped float, which also includes a large globe and several individuals looking at the camera. The front of the boat includes a small battleship. Three men in white suits stand next to the float.

Photograph of an electric float from the Portland Rose Festival from 1914, with the name “Garden of Rosaria” written on a sign at the front. Electric light bulbs line the float, which is in the shape of a garden with a fountain and royal gazebo. An individual dressed as a queen sits inside the structure, looking at the camera.

Photograph of an electric float from the Portland Rose Festival from 1914, with the name “Discovery of the Columbia River” written on a sign at the front. Electric light bulbs line the float, which is in the shape of ship with “Columbia” painted on the side. Several men and women dressed in sailing attire stand on the deck of the ship while looking at the camera.

Street scene photograph taken during the Portland Rose Festival from a high vantage point from the Electric Building at 621 SW Alder Street, looking north. Street cars and automobiles are visible on the street. Signs for “Western Union Theater,” “Liberty Theater,” and “Bronson’s” are visible. Evergreen boughs are strung between streetlights, and two American flags hang at the front of the frame.

Photograph of a Statue of Liberty reproduction for the Portland Rose Festival. The statue holds an electrified torch and strings of lights can be seen in trees. The negative appears to be a double-exposure, with an automobile parked next to the statue.

Street scene photograph taken at night during the Portland Rose Festival from a high vantage point from the Electric Building at 621 SW Alder Street, looking south. Street cars and automobiles are visible on the street. Signs for “Baker Theater,” “Hippodrome” and “Hotel Stewart” are visible.

Photograph taken from a side angle of a parade float, made of individual flowers, with "Little Toot" written on the side. The float is in the shape of a ship and is parked on the street next to a wooden house. On the negative is written "49-109." (Image note: see related images PGE 49-111 and PGE 49-120).

Photograph taken from a front angle of a parade float, made of individual flowers, with "Little Toot" written on the side. The float is in the shape of a ship and is parked on the street next to a wooden fence. In the background a hillside with houses can be seen in the distance, as well as people standing in a street to the left. On the negative is written "49-111." (Image note: see related images PGE 49-109.1 and PGE 49-120).

Photograph showing the back of a boat-shaped parade float, which is made up of individual flowers (Portland Rose Festival?). Written on the back in flowers is "PGE." In the background is another float, with people visible at the top. The floats sit on a paved road with a field and trees in the background. Written on the negative is "49-120." (Image note: see related images PGE 49-109.1 and PGE 49-111).

Photograph taken from a side angle, showing a parade float in the shape of an elephant with a raised trunk. It is completely made of flowers, and includes a smaller elephant on the left side of the frame. In front of the flat, a man in a suit is faced away from the camera. Written on the negative is "50-495." (Image note: see related images PGE 50-500, PGE 50-501).

Photograph taken at Multnomah Stadium (now Providence Park) showing a young woman in a bathing suit posing on the raised trunk of an elephant parade float during the 1950 Portland Rose Festival. The float is made up of flowers and includes a sign with the number "33." In the background is another float in the shape of a horse and chariot, with "Sears Roebuck and Co." written in flowers. Written on the negative is "50-500." (Image note: see related images PGE 50-495, PGE 50-501).

Photograph of a woman on an elephant float from the 1950 Portland Rose Festival holding a ribbon award and looking at the camera. The float is made entirely from flowers. (Image note: see related images PGE 50-495, PGE 50-500, PGE 50-501, PGE 50-502.3).

Photograph of a woman on an elephant float at the 1950 Portland Rose Festival receiving a ribbon prize from a man reaching up from the ground. The woman is wearing a bathing suit and is looking down towards the man. In the background, the seating for Multnomah Stadium can be seen. Written on the negative is "50-501." (Image note: see related images PGE 50-495, PGE 50-500).

Photograph of a woman on an elephant float from the 1950 Portland Rose Festival holding a ribbon award and looking at the camera. The float is made entirely from flowers. (Image note: see related images PGE 50-495, PGE 50-500, PGE 50-501, PGE 50-502.2).

Photograph showing a float at the Portland Rose Festival with four women in large skirts made up of flowers. In the background is a large clown float, and the stands at Multnomah Stadium (now known as Providence Park). Written on the side of the first float is "First P" (second word cut off by the frame). Written on the negative is "51-873."